Vibe Coding for Executives · 1:1

Build

One day. You and me. Using AI, you build a working tool for your firm — a custom CRM, a mapping tool, whatever you've been waiting for — and leave with something more valuable than the tool: judgment you can defend in the boardroom.

Book Your Day

In person — Lausanne, Geneva, or your office. Cette page existe en français →


The Problem

You approve AI budgets, vendor contracts, and hiring plans — with intuitions formed before 2023.

Every demo you've seen was built to impress you. You've never pushed one until it broke.

There is no room where a CEO can ask the basic questions. So the basic questions never get asked.


The Day

The deliverable isn't the app.
It's your recalibrated judgment.

01
See what's feasible

We start with your world, not slides. Live, in front of you: what AI builds in an hour versus what your last IT quote said would take six months. Calibration begins with disbelief.

02
Build something you actually want

Not a to-do app. A real tool for your firm — the report you wish existed, the process that annoys you, the dashboard nobody built. You describe it. You build it. I guide.

03
Hit the wall

Then we push until it breaks. Deliberately. Where AI fails is more valuable to you than where it succeeds — this is the part no demo will ever show you.

04
Translate to decisions

What today means for your roadmap, your vendors, and the shape of your team. Which projects are now weekend-sized. Which are still real engineering. How to tell the difference.

05
Walk out with it running

You keep the tool, working. And a simple framework for triaging every future proposal: AI-buildable, AI-assisted, or genuinely hard.

Why One-to-One

No audience. No stupid questions.

In a group workshop, executives perform. Alone, they learn. This day is private by design: your real problems, your real data if you wish, an NDA if you want one — and every question you'd never ask in front of your CTO.

What You Walk Away With
A Working Tool Something real for your firm, built by you, running when you leave. Not a certificate. Not a deck.
Calibrated Judgment A gut feel for what AI can and cannot do — rebuilt on evidence you generated yourself, not vendor promises.
A Triage Framework A one-page method for sorting every AI proposal that crosses your desk: build it, buy it, or bin it.

Who This Is For
CEOs & Owners

Who make build-buy-hire decisions about AI weekly, and know their instincts are running on outdated data.

Board Members

Who approve transformation budgets and want first-hand evidence of what the technology actually does — before the next vote.

Managing Partners

Of firms where the product is expertise, and who need to know how much of it machines can now deliver.

The Investment
CHF 3,500

One full day, one-to-one, in person. Fully credited against any advisory engagement started within 90 days — if we keep working together, the day was free.

One offer. One price. No procurement process required.


Book

Pick your day.

Choose a date, answer four questions, confirm with payment. That's the whole process — your day is locked in, and I arrive prepared.

Prefer to talk first? Book 15 minutes — free →


When did you last build something?

One day to replace second-hand opinions about AI with first-hand judgment. The tool is a bonus.

Book Your Day

Curious first? → Read: Dan Shapiro's 5 Levels of Vibe Coding.


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